|Pontifex = Font effects
CAMRA Pope Grants Indulgences
Thankfully for these poor people, help is at hand from the top of the organisation itself. "Let's face it," proclaimed CAMRA Pope Nonextraneous XII "nobody actually likes mild. Why spend an hour grinding through a pint of watery piss when you could be doing the whole Ice Cold In Alex thing with a pilsner? Though although we cannot approve the consumption of non-real beer, we at the top of the CAMRA hierarchy have arrived on a solution."
"Simply pay the small sum of two pounds to the local branch treasurer, and he will issue you with a permission slip, signed by me, allowing the member to drink one pint of lager. If you're seen in a pub supping yellow fizz by other members and chastised for it, simply show them this bit of paper saying that your sin has been noted, but indulged."
Continued His Holiness "Due to this enlightened policy of Indulgences, this heatwave has nearly wiped out last year's budget deficit in our accounts. Long may it continue!"
|Knowing the facts so you don't have to
Craft Brewery Starts News Agency
"So, to counteract this ill-informed nonsense, I've decided to set up the Random Brick News Agency, the funding source for which I will reveal soon. Using this, we as a company will supply all the bloggers and internet commentators with the real story on what we're doing, which they will publish without amendment."
"And if they deviate from this," shouted Fixedgear "I'll send them a 'Cease & Desist' letter saying they're inviting legal action by potentially harming our business. That'll teach them to just drink our beer and keep quiet."
Alleged Beer News Site editor and promulgator of stories Curt Mattis of Bud Gear Hunting was nonplussed "We'll go along with this. As our, like, funding comes from similiar sources, we wouldn't want to jeapordise anything, dudes."
|"WARNING - Excessive drinking causes high contrast pictures"
Beer Not Linked To Mental Health Problems, Say Drinkers
Bowl food eater and Teku glass slurper Luke Lumberjack-Shirt was indignant about such suggestions "It's not true, man. I do four or five bar openings and tasting events every day and as a result drink about 50 schooners of 7% craft beer a week. And I'm, like, absolutely fine. Those late night tweets about me hating myself and hangover induced apathy the following mornings are entirely normal among people in my sector of the industry,"
Meanwhile, rubicund-complexioned near-permanent tavern resident Bob Barfly also cast doubt on these reports "I've been coming to this pub for years for my daily 4 hour session of 6 pints of bitter. It's part of my class's culture to socialise here. In no way am I trying to avoid the emptiness of my home life and distance from my family by self-medicating with intoxicants that result in oblivion. These so-called researchers know nothing, obviously. Oh god, that's my wife ringing me now."
Campaigner and general drink-apologist Mudgie Mudgington was shown these reports and muttered something about needing more evidence before coming to conclusions before saying "Oh, look! A kitty!" and running off.